What is Online Presence?
In these modern times, businesses are required to be resourceful when it comes to creating streams of income. With the world wide web literally in our hands and a touch of a screen, to be easily found you will need to have a good online presence.
This doesn’t mean you need to sit at your computer all day, you need to be out there getting sales and making a difference.
How do I create an Online Presence
Creating an online presence is all about having your up-to-date business details on the internet so they can be easily found by your current and potential customers. Let’s get real, there is NO point in having a website if the information is outdated – that would be like pulling money out of your wallet and throwing it away!
88.73% of the world use Google as their preferred search engine!
Instead get that money working for you and get yourself a website, they don’t have to cost a lot, just be functional and FOUND!
Answer me this honestly: Where do you go when you want information on something, anything at all? Who do you ask? According to statistics, 88.73 % of people turn to Google and search for it!
The idea of having online presence is to make it as easy as possible for your website, containing information of the products/services you provide available to those people seraching for it.
Once a person is happy the information they have found is a good fit for them, and are ready to spend money, would you rather it be spent with you or your competitor? I’d rather it from you!
I’ve got a website, now what?
Having a website alone isn’t going to give you the online presence you need to be found. You can have the prettiest website with loads of flashing buttons everywhere, but is it creating an income stream for you? Can people actually find it? Is it working 24/7 so you don’t have too?
To build up your online presence and get your website found there are a number of things you can do easily and without being a tech-head, so don’t stress about that.
- Blogging and Guest blogging
- Paid advertising
- Submitting articles on topics of knowledge to websites and media your customers can find it
- Join an online Marketplace
- Search Engine Optimisation
- Long tail keyword research and implementation
- Off Page Optimisation
- Making use of social media
All of those listed above can be done a little at a time or all at once, the choice is yours. Of course getting these things done all together will result in a noticably higher number of new and returning website visitors that will help boost your online presence.
Im Too Busy To Do All That Myself
You already work long days in your business, servicing the customers you have. But who’d be crazy enough to say ‘NO’ too having more paying clients? Outsourcing isn’t a bad thing in business, in fact it can save you loads of time and frustration getting professional help with tasks.
You don’t have to learn new tricks to help your business name get recognised online, allow me to do all the hard work for you. If you would like to work with me to brainstorm a butt-kicking stategy to boost your online presence simply click HERE and I’ll be in touch.